Just a Friendly Neighbourhood DJ Reminder…

STOP playing for jerk promoters that don’t give two $*#!s about you.

Hi, it’s me again.
Yeah I know, my articles have been almost non-existence this year. My head was focused so much in recording and editing videos for Disc Jockey News T.V. that it wasn’t until today, when I was about to go on a facebook rant that I decided this was far better as an article.

Why?

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Because I am SICK AND TIRED of seeing good people get used, that’s why! I want to scream if from the mountains, “CHARGE YOUR WORTH!”

The other day I was chatting with this super rad, hard working human in the rave music. They were asking for advice on a situation they had found themselves in. A promoter they’d previously played for was doing some more than shady iiiish with an upcoming event. They didn’t know whether or to take on the event or avoid the headache. Was it really worth the drama? One of the questions I asked right off the hop was, “Is this a paid gig?” In which they told me they hadn’t even paid for the LAST event.

This is what BLOWS MY MIND…

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There are hard working promoters, busting their butts, competing against people like this. The ones that aren’t paying their DJs, they are causing a mess of a situation meanwhile the promoter that ACTUALLY CARES is paying out of pocket; REGARDLESS OF ATTENDANCE.

Yes, that’s right.
You heard me.
Giving you cash, no matter what.

If we want to be the change that we want to see in our industry, it’s important to work with people on the same wavelength. Why? Because when we continue to support people that continue to USE artists, we ALL suffer. We are not only teaching them ‘this is okay…’ but we screw over the good people. The promoter, the artists, the club owner, go-go dancers, visual artists, designers etc. The only people that end up thriving are those that are literally screwing others out of their hard earned cash.

And yeah, I get it. Some people are sooo green, they just don’t ‘get it.’ And that’s okay. We can teach through what we allow. We can educate in kind ways. BUT… we need to STOP being desperate for ANY and all DJ GIGS. Start searching for the RIGHT events and people to work with. 

This article is clearly MY opinion. But the more artists I interview, industry people I work with, the MORE I see and hear about this standard and it’s importants. And while there are exceptions to the rules (Yeah, I know you’re already heading to the comments section to tell me…) definitely don’t be bending those rules for people who are making money off the backs of hard working artists. Don’t fall for the sob stories.

Playing a few gigs in the beginning of your career, great. Wanting to guarantee the quality of your work and offering a full refund and or  ‘try it out’ kind of thing, might work for you. Sometimes. In specific cases. I hear you!

It just hurts my heart to see exceptional artists get straight up USED. Spend their hard earned cash on new music, equipment, design work, and hours into practicing and branding, to walk away feeling exploited. This is NOT okay.

If you walk away with anything today, I encourage you to LEARN the difference between ‘means well’ and someone manipulating kind hearted humans. When you make the mistakes, learn the lesson. ALWAYS!

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And guess what? Been there, done that myself, too!  You’re not stupid. You’re still learning and we will CONTINUE to learn a lot of hard lessons in this industry. It’s just easier when we aren’t making the same mistakes all the time.

Work for quality promoters, EXPERIENCE the difference and then go tell your friends!

Here are some awesome articles to help you on your journey of educating yourself:

5 QUESTIONS TO ASK YOURSELF WHEN

BEING OFFERED “EXPOSURE” PAYMENTS

7 REASONS YOU SHOULD NEVER DO A DJ GIG FOR FREE

DON’T GET SCREWED! – A DJS GUIDE IN DEALING WITH BAD PROMOTERS

HOW TO NEGOTIATE A WAGE – YOUR DJ FEE

3 REASONS ARTISTS NEED TO INVEST IN THEMSELVES FIRST

Here is all that video stuff I have been business with:

Have a question for the series? Tweet me @KilmaMusic

How To Throw An Event For Dummies

We’ve all been there. Throwing our first event, thinking we’ve got it down. The night of the event happens, the DJs are pissed at us and holy crap it’s because there is no gear to play on. Yet you thought all DJs provide their own gear and that the club would take care of sound and the event would pretty much promote itself. Even if it’s not your first rodeo you might want to follow this one because I’ve added a few pro-tips to help make your event more likely to success.

1.

Brand it.

Pick a theme, genre, demographic. Know what you want to do so you can figure out how you’re going to market this event and to who.

PRO-TIP:

DO YOUR HOMEWORK. Look at other cities / countries with a simular theme and event style. See how they are marketing their work.

2. Secure a venue and date

I’d say do one before the other but it doesn’t always work out that way. Sometimes you’ve got to dig around and see what dates are available where, first.

PRO-TIP:
Check out what other events are happening around that date. Better off putting on an event that isn’t competing with another night on the same day, or the same type of event the following day at the same venue.

3. Secure your artist / DJ line up.

Know what DJs you want to book and start confirming them, what their requested fees are, or make offers NOW.

PRO-TIP:
Find out all equipment requirements during the conformation stage. This is also a great time to set up your set times.

4. Promote your event

You’ve got all the details set in stone, now it’s time to put out the word. Flyers, facebook event pages and or videos.

PRO-TIP:
Give yourself PLENTY of time to do this. Events that are marketed farther in advance have better chances of doing well. Especially when there is a push for ticket sales.

If you REALLY want to go above and beyond find a local space (facebook page or forum) that shares dates of events and ensure other promoters in your area are made aware of your upcoming show. Working together as a community is a great way to help everyone win. Understanding this might not always be possible, it’s at least nice to try and consider other events in your area.

Other great articles and vlogs:

 

Pro Tips For DJs During The Off Season

Right in the beginning of the year many DJs complain that there really aren’t enough DJ gigs coming in. It’s right after Christmas and New Years, Festival season is far away and the high time for weddings is months away. In this video I talk about some tricks and tips to preparing for the high season while you’ve got the down time now.

1. Make Playlist for EVERY occasion.
Whether it’s an art show, store opening or headlining an event. Make sure you’ve got a variety of playlists ready to go.

2. Organize, pre-pack and plan.
Think of anything that can go wrong or that you might need and pack it. Maybe it’s a couple of back up usbs, headphones, ear plugs and a power bar. Add in a few converters and headphone adapters.

3. Update your equipment and test your equipment.
Ensure your cords are sending sound both left and right, link cables are in good working condition and any updates have not only been done, but you’ve tested.

Building Better DJ Habits You Can Actually Stick To In The New Year

It’s 3 days into the new year and you may already be feeling off track from your goals. In this video I am going to talk about the 6 ways you can build better habits, ones you can actually stick to. I’ll go into more detail in the video.

1. Focus on the baby steps
2. Make it easy
3. Remove distractions
4. Build your like minded tribe
5. Utilize your creative hours
6. Reward yourself

More fantastic content for DJs and Producers:

 

3 Questions to Ask Yourself Before Planning for the New Year

Before planning for the new year, I like to reevaluate the previous year. I do this because it gets me to question just how efficient I am being with my time, money and energy. It’s not an easy task mind you, because it’s one where we must be TRULY honest with ourselves and it’s easy to make excuses. If however you can be direct in finding those answers, the benefits will far outweigh the slight discomfort. Moving forward you can really start to change the behaviours that are not working. I find it best to write these answers down starting with the question:

1. What did you set out to accomplish this year?

2. Why or why didn’t you achieve these goals?

3. How can you do differently moving forward?

 

More awesome ADVICE 4 DJS

3 Red-flags For DJs That Means It Is Time To Lean Into Change

Do you feel like you’re making headway however something is off? You’re not quite sure if it’s time to make some changes in your career? Well let’s jump into the #3 things that tell you it’s time!

1. If you’re waiting to be happy

“As soon as I get that first big break, I’ll feel successful.”
“The moment I get my track released on that label, I’m be rolling in it.”
“When I finally get that world tour book, I’l be happy.”

2. When you feel like this is all you’ve got coming to you

What’s worse than waiting to be happy? Thinking this is as good as it gets. YUCK!

By the ways here is an article on the mindset that is holding you back. 

3. When you start feeling jealous about what other artists are doing

Hello! I know I’ve been guilty of this myself. It’s hard not getting you’re ego in the way. The first thing a lot of us want to do (especially when we are getting jealous) is to blame them, “They are kissing up!” or “They probably paid for plays, likes, reactions.”

STOP! time to REASsESS 

When I find yourself doing this, it’s a great time to investigate. That hard part is not letting your ego get in the way. It’s easy to want to shift the blame and think someone had it easier. But this is the time to REALLY dig deep. What is it that someone else is doing that is working for them? Why are other people happy, healthy, successful? What does that look like for me?

Here are 3 articles and videos that dive deeper on each topic:

How To Be A Happier DJ
Why You Need to Dream Bigger
What to do When You’re Not Getting What You Deserve

3 Common Mistakes To Avoid at DJ Gigs for both Beginners and Advance Artists

The absolutely worst time to have you vibe killed is during your own DJ set. These are situations both  beginner and experienced DJs can find themselves in. Below each example I’m going to touch on how this can effect BOTH seasoned vets and those still trying to hit that learning curve. Starting with one of the more obvious issues we note first.

1. Your Levels Are All Over The Place

If you haven’t been educated on the distortion followed by redlining your mixer, listen up now. If the sound on your mixer’s master output or even the channel in which you are mixing is hitting the red, the sound of your music is being compromised. We find this happens in few situations. The artist can’t hear their monitor and turn up their master output instead of their booth or maybe they simply do not know what is going on.

Solution: Find the loudest part of your track and see where the levels are on your mixer BEFORE you mix it in. This way you know that when at full volume your mix will not clip because you’ve change the level to match below 0.

2. Messy or lack of Eqing

 

This can go one of two ways. You’re not allowing for your tracks to breath or you are over EQing causing some uncomfortable sounds like harsh highs. Sometimes you’ve got both tracks match up perfectly and as you’re bringing in your next track the bass drops. Even though everything is in the same key you’re noticing your mix sounds muddy. In very active music like drum and bass and dubstep (the robots and dinosaurs fighting kind) the bass or multiple sounds can compete which is how you can end up with a unappealing sound. On the other side over eqing can also create some sharp even painful (for some of us) noise.

Solution:
This video is a simplified explanation on eqing.

3. Being under prepared

 

Whether you have a 5 hours gig at in a lounge where you’ve got to keep the atmosphere swanky or you’re at the club and have an opening slot for the headlining act. Being prepared is something most DJs aim for, but we don’t always think of the ‘what ifs’ and make assumptions about how the night may go down smoothly. In those situations when things go the wrong way, we are thrown off and suddenly our vibe is seriously killed. From technical issues with the software to a hardware cord snapping in two. Being prepared can start with the music, having the right vibe to ensure that if things to go awry there is a back up but it doesn’t end there.

Solution:
Make a list of things that could go wrong and then plan for it. From cords to ensure your programs are updated but also tested in advance. Double checking on the gear being supplied, even speaking with sound personal if your set ups are more extensive.

At the end of the day we’re human, we make mistakes and all the preparing in the world doesn’t mean you won’t run into issues from time to time. In our opinion and experience these are the common ones, so if you find this helpful please share with your DJ friends so we can all enjoy more smoothly run shows!

Awesome helpful articles:

How to STOP Missing Out On Paying DJ Gigs

It blows my mind the amount of times artists miss out on opportunities to make money. Not because there is something wrong with their talents or even something out of line with their style of music. As you’ll soon see for some of the silliest reasons disc jockeys around the world are missing out on quality, paying gigs. There may even be a few you didn’t think of yourself. I know number 3 surprised me the first few times. Let us start with something obvious but often missed.

1. You are simply not reliable

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You have a business opportunity and you pass it by. Not because you can’t do it, but because you don’t make it a priority. A potential new client sets up a meeting with you and you never show or come too late and forget to bring that DJ mix you promised.

2. You are too slow to reply

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I’m sure you’ve heard that saying that the early bird gets the worm. If you respond quickly, execute on what you SAY you’re going to do; you’re already a head of the game. You’re showing that you are both reliable AND you are eager to work with them. But if you take your time, watch out because someone else WILL rise to the occasion and scoop up that gig.

3. You’re not charging enough
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If you think putting your price too high seems pretentious, imagine what charging too little looks like. Why is charging a fair price important? Imagine purchasing discount clothing and you get tired of it before even wearing it. When your not invest you won’t feel bad about throwing them items away or forgetting that you ever own it. In the DJ world, sadly you become easily replaceable with too low of a price. Why? You won’t be the only one offering too low. If you can add value to your service, you’re talking a whole other game that I get into here. 

Need some help to figure out how much to charge, check out the DJ fee calculator here.

4. You rely on them for things that are your job

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Unless you’re the IKEA of DJs you wouldn’t expect the newly weds to set up your equipment at a wedding you’re djing at. Or maybe you are a club DJ would you expect the bar manager to be responsibility for your evenings playlist? Extreme? I’ve have more than a few DJs playing after me asking me to help them figure out how to set up their Virtual DJ at a live gig.

5. You do the bare minimum
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You are either uninterested or don’t think do go above and beyond for your clients and or fans. It’s unfortunate because even the smallest of things can make a HUGE difference for those in support. For example you may consider doing a sound check before a dinner rush in a lounge to ensure you will not interrupt the dinner service. As a wedding DJ and master of ceremonies getting to know the wedding party before making introductions is a biggie. And if you are a DJ booked on a line up with many other artists, promoters and even fans tend to take note when you simply show up, play and then leave the event.

Think about the time you had exceptional customer service. People remember the employee that went above and beyond. The person noting even the smallest of details. Even with artists, people remember the talent that came up and spoke to them after the show or asked about their day. Fans remember the artist that took the time to support the other DJs that came on before their set.

Now I’m not saying put on a phony smile and make nice with people kissing babies and shaking hands. At the end of the day you’re going to do what works best for your brand. I think it’s worth consider your experience as a fan of other artists and what sort of treatment meant the most to you. Think about how you can implement it in your industry and then DO IT.

Enjoy this article? There is a hell of a lot more where that came from.

3 Steps to Become the DJ You Want to Be

 

Whether you’ve been in the industry as a DJ for a long time or are just jumping into things now, these three things can make a HUGE different in your career.

1. Change the story you tell yourself.
2. Change the people you hang around.
3. Use the 5 second rule

I dive more into this in the video.

Want to hear more great advice for djs? Click on one of the articles below!

How To Be A Happier DJ

Are you waiting for success to bring you happiness? Well it should bring you some excitement to know that happiness actually brings on more success. So you don’t have to wait any longer. Nope. Actually the more you believe that you are in control of your life, the happier and more successful you can be. If this sounds like unicorns and magic potions read on. If it is not, then you probably know someone that could use this article, but feel free to read it anyways.

“You Validate Your Ideas By Pursuing Them” – Mel Robbins

1. Listen to music from the happiest time in your life

I took this straight from Eric Barker’s blog and for good reason. One, you’re a freaking DJ. Two, imagine how this effects others, too?! Some of my most popular mixes have had those ‘throwback’ tunes people loved from the 90’s or 2000s. It totally makes sense why people go wild at weddings and socials listening to the Spice Girls and other timeless music that reminds takes them back to a emotion in time. Cool thing is that neuroscience backs this idea.

2. Make Your Dreams Bigger Than Your Fears

It’s probably been quoted by more than a few celebrities at this point, but it really does work. I know for me, sometimes I find myself obsessing or stressing out one particular task, but when I shift my focus and think about the bigger goal I feel less fear about the hurdle ahead.

I grabbed this one from Eric Barkers blog about the happiest people having goals. He quoted this book.

Via Engineering Happiness: A New Approach for Building a Joyful Life:

“In his studies, the psychologist Jonathan Freedman claimed that people with the ability to set objectives for themselves—both short-term and long-term—are happier. The University of Wisconsin neuroscientist Richard Davidson has found that working hard toward a goal and making progress to the point of expecting a goal to be realized don’t just activate positive feelings—they also suppress negative emotions such as fear and depression.”

3. Let Go Of The Outcome

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There is only so much we can control in this world. When we let go of the things we can not control, we can find some peace. This is where you can refocus your energy on the things you can control. For example, I can’t control the weather. It might rain during one of my outdoor patio gigs. I can however bring tarps, have additional sound inside ready to go and a plan of action if we must make a quick change over.

On the topic of not being able to control things like people’s opinions of you, I chat here in a vlog about why you should probably keep doing the things people are making fun of you for. 

4. Remove the distractions that aren’t really helping you

You really can use laziness to your advantage. We are naturally drawn to things that are easier, not what actually makes us happier. The satisfaction out of creating and finishing a new mixtape feels wonderful. However staying at home and watching t.v. is easier and what a lot of us end up doing. So while starting that new tune seems like a lot of work when picking up your phone and checking facebook for the 30th time today may seem easier, in the end it’s not making you happier. It may be time to shut off that wifi or delete the apps that are distracting you, cancel the cable and have your music stuff ready to go, plugged in and right in your toolbar.

Want to figure out how to stop procrastinating? I dive more into that here.